In e-commerce, most brands chase traffic and burn money on ads. Sagar KC, founder of Emar Media, takes a smarter path, one built on retention-first growth.
Through Emar Media, Sagar helps direct-to-consumer brands build systems that turn one-time buyers into loyal repeat customers. His work is focused, data-driven, and outcome-obsessed.
Why Retention Beats Acquisition
Retention isn’t about plugging in a few email flows. It’s about shaping the full customer journey, before and after the sale.
At Emar Media, brands are grouped into three tiers:
- Entry-level: Starting with flows, pop-ups, and basic segmentation
- Mid-tier: Focused on optimization, testing, and clearer reporting
- Enterprise: Looking for stack-wide integration and scalable retention systems
Many brands jump between tools, expecting results. That’s not what fixes retention.
“A platform won’t save you. A smart strategy and clear messaging will,” says Sagar.
What Sets Emar Media Apart
Sagar and his team follow a proven three-part framework that delivers consistent ROI.
1. Strategic List Growth
No more relying on just pop-ups. Emar uses high-intent lead ads, quiz funnels, referral systems, and co-marketing campaigns to grow segmented, valuable email lists.
2. Flows That Drive Real Revenue
Each automation is mapped to buying behavior and product type.
- Habit-based products like skincare focus on education and consistency
- Replenishment-based products like supplements prioritize timing and ease
These flows go beyond logic. They’re built to convert.
3. Reporting That Drives Action
No cluttered spreadsheets. Emar sets up visual dashboards using StoreHero, Lifetimely, and custom tools that help brands make faster, smarter decisions.
“If the data doesn’t lead to a decision, it’s just noise,” says Sagar.
The Right Tools, Used the Right Way
Emar Media works with tools that match each client’s needs:
- Klaviyo for advanced flows and Shopify integrations
- Yotpo for combining reviews, SMS, and subscriptions
- Sendlane for hands-on support
- Omnisend for fast-growing stores needing simple setups
It’s not about finding the perfect tool. It’s about using the right one well.
Retention Isn’t Just Email
Email is the core, but Emar takes it further. Their retention systems cover:
- Post-purchase and loyalty communication
- SMS to reinforce key touchpoints
- Support-driven messaging to reduce refunds
- Zero-party data collection through surveys and quizzes
It’s about building trust and delivering value at every step.
Learn the Playbook That Started It All
If you want to understand Sagar’s full retention approach, check out his bestselling book, Grow With Email Marketing.
Inside, you’ll get:
- The core retention frameworks Emar uses with clients
- Real-world examples of high-performing flows and list growth tactics
- Strategies to scale your brand without scaling ad spend
- Tips for building a retention-first team and tech stack
Whether you’re a founder, marketer, or agency, this book gives you the clarity and tools to grow sustainably.
Grab the book on Amazon