In an industry crowded with promises and pitfalls, two longtime entrepreneurs are carving a new path for investors looking to tap into Amazon’s continued growth.
San Diego, CA — Few industries have grown as fast — or become as competitive — as Amazon’s third-party seller marketplace. In 2025, launching a store from scratch is no longer the easy side hustle it once was. Years of tightening regulations, supply-chain barriers, and increased competition have made it nearly impossible for newcomers to break in successfully.
That reality is exactly what led longtime business partners Wes and Stephen to launch Dynasty Sync, a new venture designed to help people benefit from Amazon’s booming ecosystem without the risks that come with starting from zero.
From early e-commerce to wholesale success
The duo’s journey began years ago with dropshipping, before pivoting to wholesale under the brand FWRD Investments. Over time, they built distribution networks, forged brand-direct contracts, and scaled operations that collectively drove more than $20 million in sales.
“Those years were about building relationships, developing supply chains, and learning what it takes to sustain success at scale,” Stephen explained. “The foundation we laid then is exactly what Dynasty Sync is built on now.”
Why a new model was needed
By 2023 and 2024, Wes and Stephen saw the landscape shifting. With Amazon raising compliance requirements and smaller operators struggling to keep stores alive, they began planning an entirely new model — one that took more than a year to design and build.
“We didn’t want to walk away from Amazon,” Wes said. “We wanted to make e-commerce accessible to everyday people again. To do that in 2025 meant we had to adapt — and Dynasty Sync is that solution.”
A transparent, data-driven approach
At the center of Dynasty Sync is a proprietary software platform that aggregates years of sales data across the partners’ managed Amazon stores. The system tracks SKUs and ASINs with precision, giving users clarity into which products are actually moving in the market.
Instead of funding an unproven new store, participants purchase inventory directly into established Amazon businesses already generating millions in revenue annually. Every client receives their own login to monitor inventory, payouts, and performance in real time.
“It comes down to transparency,” Wes noted. “If people are going to put significant capital to work, they should have complete visibility into where it’s going, what products are being sold, and how profits are being generated.”
E-Commerce in 2025: Dead End or Golden Opportunity?
Despite headlines about market saturation and tougher regulations, Amazon continues to expand year after year, with global e-commerce sales showing no signs of slowing down. The challenge isn’t whether the opportunity exists — it’s how to access it without years of trial, error, and costly mistakes.
That’s where Dynasty Sync positions itself. By leveraging years of data, established supplier relationships, and proven Amazon stores, the company believes its model offers one of the most reliable and transparent ways to put capital to work in today’s environment.
“In our view, this isn’t just about e-commerce,” Stephen explained. “Right now, this is one of the smartest ways to grow your money. For many, it can outperform traditional investments because it’s tied directly to products people are buying every single day on the world’s largest retail platform.”
Looking ahead
With Amazon’s global sales continuing to climb year after year, Wes and Stephen see Dynasty Sync as a long-term play. They remain selective in who they partner with, but their vision is simple: give people a way to share in Amazon’s growth without the steep learning curve, risks, and failures that usually come with it.
“People get to benefit from everything we’ve built over the years — our team, our data, our supplier relationships, our contracts, our stores,” Wes said. “All they have to do is plug in.”
About Dynasty Sync
Dynasty Sync is a San Diego-based company founded by entrepreneurs Wes and Stephen, designed to give individuals access to Amazon’s powerful e-commerce ecosystem without the risks of starting from scratch. Leveraging proprietary software, years of sales data, and established supplier networks, Dynasty Sync offers a transparent, data-driven way for people to purchase inventory into proven Amazon stores and earn passive monthly returns.