Dubai-based Scarab Coffee Tech has begun the soft opening of its expanded production and wholesale facility at Jams Logistics Building, Warehouse 20, Al Doha Street, Al Qusais Industrial First, Dubai. The move comes as demand from café operators, hotel groups, and restaurant chains across the UAE for premium specialty coffee supply and coffee technology services continues to grow at a pace the company’s previous facility was no longer built to absorb.
Founded by Walid Ibrahim, Scarab Coffee has positioned itself as more than a roastery. The company describes its model as end-to-end coffee infrastructure: a single partner that covers specialty roasting, wholesale supply, coffee equipment distribution, barista training, and café systems integration for B2B clients across the UAE and wider Middle East. That model has attracted a client base that now includes café groups, luxury hotels, and corporate F&B programs that require consistent, high-volume specialty coffee supply with the kind of quality documentation that most roasteries in the region do not provide.
Expansion Driven by B2B Wholesale Demand
The new Al Qusais facility represents a meaningful step up in production capacity. Warehouse 20 at the Jams Logistics Building on Al Doha Street houses Scarab’s full roasting operation, a dedicated cupping laboratory for client visits and custom blend development, and the logistics infrastructure needed to manage multiple large wholesale accounts simultaneously.
For the hospitality businesses that rely on Scarab as their primary coffee partner, the expansion directly addresses one of the most common frustrations in the B2B coffee supply market: a supplier that produces excellent coffee at low volume but cannot maintain that standard when a client’s business scales. The larger facility removes that ceiling. Scarab’s wholesale program now has the physical capacity to grow alongside its clients without any sacrifice in roast quality or batch consistency.
The UAE coffee market has surpassed AED 12 billion in total value, with more than 93 percent of consumption taking place outside the home. That figure reflects a hospitality sector that depends heavily on coffee as a core part of its customer experience offering, from specialty cafés in Jumeirah to hotel lobbies in Downtown Dubai to corporate office programs across Business Bay and DIFC. Scarab’s expanded capacity is timed to serve that demand at a larger scale than has been possible until now.
Technology at the Core of Operations
What separates Scarab Coffee Tech from most specialty roasteries operating in Dubai is the degree to which technology underpins every stage of production. Real-time roast curve tracking generates a data record for every batch that leaves the facility. AI-supported quality control identifies deviations in roast development before they reach the packaging stage. Cropster, the roastery management software used by production-grade roasteries worldwide, is integrated across Scarab’s operations and is also part of the company’s distribution portfolio for clients who want to build or upgrade their own roasting setups.
Scarab also holds official distribution rights for Typhoon Coffee Roasters across the Middle East and Africa, a manufacturer whose 100 percent convection roasting technology has become a preferred choice for serious production roasteries operating in the region’s climate conditions. Roest sample roasters, used for green coffee evaluation and profile development, are also part of the Scarab distribution offering.
A proprietary AI calibration platform is currently in development at the company. When launched, it will allow Scarab’s wholesale partners to monitor extraction consistency and flavor benchmarks across their own café locations in real time, extending the quality intelligence that currently sits inside the roastery out to the point of service at the partner’s premises.
The goal has always been to make specialty coffee scalable for serious hospitality businesses, not just beautiful on a cupping table but reliable enough to build a brand around.
Cupping Sessions Now Available at the New Location
Scarab Coffee has opened its cupping laboratory at the new Al Qusais facility to B2B clients and prospective wholesale partners. Professional cupping sessions are structured for business decision-makers, café owners, F&B directors, purchasing managers, and hotel operations teams who want to evaluate Scarab’s current coffee portfolio before entering a supply agreement.
The sessions cover Scarab’s active origins, which currently include Colombia Queen Gesha, Ethiopia Guji Uraga, and Costa Rica Musician Series, each presented with full roast profile documentation, flavor mapping, and recommended brewing parameters. For clients interested in developing a proprietary house blend or a white-label product for their own brand, the cupping session serves as the starting point for that development process.
The company also offers co-branding solutions for hospitality operators who want a custom coffee identity: their own blend name, their own packaging, and a roast profile developed exclusively for their business. This service has grown in demand as Dubai’s café market has matured and operators have become more focused on differentiation rather than simply sourcing a decent bag of beans.
A Company Built Around One Idea
The Scarab name draws from the ancient Egyptian scarab beetle, a cultural symbol of transformation, renewal, and the process of turning something raw into something meaningful. That framing is not decorative. It reflects how the company actually approaches its work: green coffee as raw material and the roasting process, the technology, the training, and the systems around it as the transformation that turns that raw material into something a hospitality business can build on.
Walid Ibrahim has been consistent about this since the company launched. The mission is not to be Dubai’s most talked-about specialty café; it is to be the infrastructure partner that Dubai’s best hospitality businesses rely on. The expansion to Warehouse 20 in Al Qusais Industrial First is the clearest physical expression of that ambition to date.
Hospitality operators and café owners interested in exploring a wholesale partnership or booking a cupping session can reach the Scarab team at scarabme.com or by contacting info@scarabme.com. The facility is located at Jams Logistics Building, Warehouse 20, Al Doha Street, Al Qusais Industrial First, Dubai, United Arab Emirates.