Iconic West Coast style. Real 90s energy. The legacy lives on — and now, you can wear it.
ATLANTA, GA — Death Row Records changed music forever. Now, it’s changing fashion.
Today marks the official launch of DeathRowRecordsClothing.com, the new home for official Death Row Records apparel and streetwear. It’s more than just merch — it’s a statement, a vibe, and a piece of music history you can wear.
From Studio Walls to Streetwear Staples There are music labels, and then there’s Death Row. Founded in the early ’90s, it redefined West Coast rap and became the heartbeat of an entire era. That logo? That’s not just branding — it’s instantly recognizable, and it carries weight. The clothing line captures all of that. Loud. Clean. Powerful.
Shirts. Hoodies. Shoes. Backpacks. All branded with that iconic Death Row energy. There’s a mix of vintage-inspired tees that feel like you just stepped out of a ’94 Snoop video, plus bold new designs that take the spirit of Death Row into the next generation.
This isn’t fast fashion trying to cash in on nostalgia. This is built for real fans, by real fans — people who actually care about the culture.
Get 10% Off When You Buy Any 3 Items And here’s the part you won’t want to miss: buy any 3 items on the site, get 10% off. Automatically. No code needed. Whether you’re loading up on tees or throwing in a hoodie and some kicks, you’re getting that break.
“We didn’t want to water it down. Death Row isn’t soft. It’s not trendy. It’s real, and that’s how the gear had to feel,” said Jamal Grady, who helped bring the project to life. “We’ve seen a lot of other labels try to come back with merch, but it felt hollow. This is different. This feels earned.”
West Coast Roots. World-Wide Reach. While Death Row Records was born in California, its influence is global. From Atlanta to L.A., Tokyo to London, the impact of that roster — Dre, Pac, Snoop, Nate Dogg, and more — still hits today. This clothing line taps into that global love and gives people a way to wear the culture wherever they are.
And let’s be honest — in a world full of copy-paste fashion brands and one-size-fits-all “aesthetics,” it’s refreshing to see something with backbone. These pieces aren’t for everyone. They weren’t meant to be. But if you know, you know.
A Community, Not Just a Customer Base Part of what makes this drop feel special is the energy behind it. It’s not just about selling shirts — it’s about building a real community of people who grew up on this music, who still feel connected to it, and who want to keep that spirit alive.
There’s a rawness to it. A confidence. A little bit of rebellion. Everything fashion should feel like. Everything Death Row always stood for.
Check Out the Drop Head to www.deathrowrecordsclothing.com to shop the full collection. Stock is limited, and the real heads already know what time it is.
Customer Support:
support@deathrowrecordsclothing.com
Contact: Jamal Grady
Location: Atlanta, GA
Media Contact
Company Name: Death Row Records Clothing
Contact Person: Jamal Grady
Email: support@deathrowrecordsclothing.com
Country: United States
Website: https://deathrowrecordsclothing.com/